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Turn your podcast episodes to short-form videos with AI
Repurpose your podcast episodes and make them ready for TikTok, YouTube Shorts and Instagram Reels in minutes
There are over 465 million podcast listeners worldwide; your employees some of them. Employee engagement is a challenging yet paramount aspect of every company. As a lead, how are you managing your employees? Do you make sure everyone feels connected? You might want to rethink your strategy if you still use the orthodox methods of a newsletter or an email forum to communicate with employees. Internal podcasts are a way to amplify employee engagement through a proper channel. With the evolution of technology and the demand for hybrid and remote opportunities, they are the most essential tools for coherent communication. Framedrop can help you repurpose your internal podcasts and post them on social media.
In Summary: Internal Podcasts
Internal podcasts provide multiple benefits to a company. Some of them are given below:
- It shares the company policy, team culture, and any new updates with the employees.
- Managers and employees feel more connected, improving the work environment of the organization.
- You can train new hires or help educate the employees to grow in their fields.
You can make internal podcasts in these steps:
- Properly plan your podcast before time.
- Make a valuable script.
- Assemble the production team.
- Invite guest speakers.
- Record your podcast.
- Repurpose with Framedrop.
What Are Internal Podcasts?
Now, you may be wondering what internal podcasts are. I am sure you're familiar with the word podcasts. The only difference is that you can directly manage who has access to those corporate podcasts on an invite-only basis.
We all are aware of people's attention spans these days. Instead of sending a newsletter to keep your employees in the loop, consider going out of your way to engage them. As a researcher, people prefer to watch/listen rather than read something. So, your written material has been ignored by the people working in your organization.
For small startups or large-scale businesses, everyone is using internal podcasts to keep in-office and remote team members involved with whatever is happening. It is a highly effective way of communication, and yes, they can be generally available to the public—only if you want.
Why Should Your Company Start An Internal Podcast?
In short, to make sure that you resonate with your employees. One research shows that the internal communication methods in a company usually result in deficient (<20%) engagement. On the other hand, an internal company podcast has changed this dynamic and increased engagement by over 60%.
Your internal podcast should outline your firm's mission, core values, and future goals. Doing so will help you keep your staff for the long run.
Creating a clear mission statement and keeping your staff informed about decisions and developments will encourage a sense of cohesion, inclusivity, and individual commitment that will guarantee that the best hires stay on board.
Step-by-Step Guide on How To Create An Internal Company Podcast?
There are some steps to follow on podcasts; here's a guide on creating one and distributing it internally.
1. Make a Plan
Planning is the most crucial step when creating a podcast. Consider how your podcast will be used, such as educating new hires on training, supporting a team as they strive towards their objectives, or just generally creating awareness among employees.
Think about the type of content that should be used to achieve these goals. This could consist of lectures, interviews, or training materials. The length of an episode is also a crucial factor. Most podcasts run between twenty and sixty minutes. Opting for this length is a good idea to maximize listeners' attention spans.
Create a content calendar based on your plan now. The frequency you want to record your podcasts will affect this calendar.
Turn your podcast episodes to short-form videos with AI
Repurpose your podcast episodes and make them ready for TikTok, YouTube Shorts and Instagram Reels in minutes
2. Prepare a Comprehensive Script
A good script is the basis of a successful podcast. After you've finished planning your goals and schedule, start with preparing a script.
You can use AI tools to help you with script writing or hire a freelance writer to ensure you produce comprehensive content. Break down your internal podcasts into segments so you can focus on every detail without adding fluff.
3. Assemble a Dedicated Team
A dedicated team of coworkers will take your internal podcast project to the next level. Hire the individuals on the production team who will handle the camera settings, other required equipment, lighting, space, logistics, and analytical management.
The team should include tech-savvy people. If you are not ready to host the podcast yourself, you need to hire an effervescent personality who will engage the audience.
4. Invite Guests
One way of doing internal communications podcasts is to do them yourself. However, you can ask guests to join in to bring different perspectives. Viewers will be more intrigued to listen to everyone speaking their minds instead of just one person.
Ask your guests to attend in person; you can always opt for virtual meeting sessions if they are unavailable.
5. Start Recording
Now is the time to start recording. After completing all the pre-production essentials, get on with the tough job. Recording an internal podcast will depend on your budget because the essentials are pretty hefty. Buy a good microphone and make sure you are comfortable with the camera.
Do warm-up exercises for your voice and do a few practices before you hit the record button. Ask the team to pinpoint any issues. Recording is never seamless, so don't worry about the setbacks.
6. Editing and Sharing
The turning point that makes every ordinary podcast a work of art is editing. For this purpose, Framedrop is here to be your guide. This software leverages AI to extract the highlights of your lengthy internal podcasts. The podcast will be turned into YouTube shorts, Reels, and TikTok to reach more viewers and the target audience. Another feature it provides is the video's AI-generated highlighted captions and subtitles, so you don't have to go through the hassle of editing it yourself.
Some Benefits of Internal Podcasts
Internal podcasts have some surefire ways it can be beneficial for employees.
- The onboarding podcast, which shares the company policy, team culture, environment, vision, and mission, makes it easy to hire new employees.
- Administration and employees will feel more connected to the company when the CEO or managing director directly communicates with them. This promotes a positive work environment.
- Educational or training podcasts will help employees grow and develop in the relevant fields and areas they want to explore. You can share insights and industry trends with them to promote team collaboration.
- Any critical information regarding policy changes, new projects, hiring, and strategy shifts will be communicated to everyone without hassle.
- Regular internal company podcasts can be a helpful tool for engaging and educating your staff members and keeping them informed about the most recent advancements and trends in the industry. Your podcast can showcase accomplishments, share success stories, and encourage teamwork.
Turn Internal Podcasts into Shareable TikTok, Reels, or YouTube Shorts
Internal podcasts are a great way to increase employee engagement in your company. They automatically enhance productivity and work culture, making everyone feel valued and informed about changes. Framedrop is a tool that can repurpose your internal podcasts for sharing on social media platforms without you going through the posting process. It will also cut your time manually editing the podcasts and highlight your video's most important, funny, or viral content. So, plan ahead and start using the right software!
Turn your podcast episodes to short-form videos with AI
Repurpose your podcast episodes and make them ready for TikTok, YouTube Shorts and Instagram Reels in minutes
FAQ
Creating an internal podcast for your business can help you tackle communications issues in a new way. Podcasts are excellent means of informing individuals about noteworthy events, offering training, or simply maintaining a line of communication between employees and higher-ups.
Sorting through a never-ending influx of emails is less attractive than using internal podcasts. In addition, they are more practical than having to sit at a desk for an additional hour and view a pre-recorded movie.
Netflix, Shopify, and Spotify are three popular companies that use internal podcasts. These organizations ensure that the administration and every employee are connected to create a positive work culture.
The steps given below can be followed to create an internal podcast:
- Plan your podcast ahead of the time.
- Choose the right equipment
- Make a robust script.
- Gather the production team.
- Invite guest speakers.
- Choose the right equipment.
- Record your podcast.
- Repurpose with Framedrop.
Internal podcasts are used by organizations to enhance communication, training, and engagement among employees. They provide a convenient and flexible way to share company news, updates, and executive messages, ensuring consistent information distribution across all levels of the organization. Additionally, internal podcasts can be used for employee training and development, onboarding new hires, and sharing knowledge from subject matter experts, promoting a culture of continuous learning and improvement.
These podcasts also play a crucial role in boosting employee engagement and maintaining connectivity, especially in remote and hybrid work environments. By featuring interviews, success stories, and employee achievements, they help build a sense of community and recognition within the organization. Accessible on-demand, internal podcasts allow employees to stay informed and engaged at their own pace, contributing to a more connected and informed workforce.